The influential blog Springwise considers this cosmetic line one of the most innovative products for the coming year
ESDOR COSMÉTICOS has been included in the selection of “11 essential trends for 2011” made by springwise.com
The cosmetic line developed by The Matarromera Group shares the spotlight with others products and services created by companies like IBM or Toyota, among others, in one of the most influential blogs on consumer trends on the international scale.
More than 8,000 bloggers or “spotters” exchange their opinions in this forum of reference that gathers every week the advances, trends, ideas and innovative products that have emerged in all the corners of the planet, “from San Francisco to Singapore.”
In its Newsletter of 15 December 2010, Springwise.com says “It’s always inspiring to see a company expand in ways that reflect both sustainability and good synergy, and Spanish winemaker Group Matarromera recently did just that.” It goes on to say “Using a patented process, the company extracts the antioxidant-rich compounds [from grape skins] – it calls the result Eminol – and blends them with other natural ingredients to create its nourishing cream, moisturizer cream and eye contour products. Esdor cosmetics are all made with 85 percent natural compounds.”
Springwise.com also mentions the policy of sustainability and respect for the environment professed by Group Matarromera, saying that “its main office [the Emina Wine Interpretation Centre in Valbuena de Duero] – surrounded by vineyards in the heart of Spain’s Ribera del Duero region – is a 100% sustainable building that generates more energy than it consumes.”
Hundreds of people have shared and commented on this inclusion of ESDOR in this select choice of innovative products, confirming the advance it represents in the fields of cosmetics, health and winemaking at the worldwide level.